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Imagine the Possibilities

Learnings, teachings and marketing tips & tricks for small business owners.

Victoria Proppe Victoria Proppe

If Marketing Feels Pointless Right Now, Read This.

It feels harder to create content these days.

There’s so much noise, and honestly, it can feel like no one is listening anyway. So… why bother? Beyond that, it just feels heavy. There’s so much happening in the world, and sometimes it feels like my little business doesn’t need to add to that noise right now.

These are thoughts I’ve been having myself lately, and they’re the same things I’ve been hearing from a lot of my clients, too

If you’ve been feeling this way, you’re not alone.

There’s this constant question of: Should I keep showing up, or just step back altogether?

Here’s where I’ve landed.

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Entrepreneurship Victoria Proppe Entrepreneurship Victoria Proppe

Entrepreneurial Self-Love: Prioritizing Mental Health in Your Business Journey

Entrepreneurs are often romanticized as individuals who possess the freedom to work wherever and whenever they please. The reality can be far from glamorous. Behind the scenes lies the untold story of the blood, sweat, and tears poured into every aspect of the business, simply to keep it afloat. The pressure of shouldering every role within the company is immense: you become the receptionist, the accountant, the marketer, the service provider, the janitor, and the list goes on. The toll this takes on one's mental health is substantial.

I ventured into entrepreneurship seeking to reclaim my mental well-being. After nearly a decade confined to cubicles, I found myself in a dark place. On paper, I held my dream job, yet I wasn't happy.

The decision to venture out on my own proved to be the best choice. However, entrepreneurship brings its own set of challenges and stressors—a new, different kind of pressure. From one entrepreneur to another, here's how I've been attempting to prioritize my mental health.

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Social Media Marketing Victoria Proppe Social Media Marketing Victoria Proppe

Signs Your Small Biz Needs Help with Social Media

SIGNS YOUR SMALL BIZ NEEDS

HELP WITH SOCIAL MEDIA & BRANDING...

🌻 You don't have time. Posting on social media is at the bottom of your list. You dread creating new content and often post something just to post it.

🌻 Your engagement is low. You find yourself struggling with likes, comments, views, and new followers.

🌻 It's not your strength. You often find yourself frustrated with social media. You know it's essential to your business but haven't been able to make it work for you.

Sound like you? We want to help you create a marketing plan that works best for you, so you can focus on what you do best.

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Victoria Proppe Victoria Proppe

Reflections on 2023: Lessons Learned in the Chaos

As we bid farewell to 2023 and usher in 2024, I find myself reflecting on the chaotic, messy, and intense journey that was this past year. While it wasn't a terrible year, it certainly wasn't my best season. Being a new mom while juggling entrepreneurship and self-discovery has taught me many valuable lessons over the past year. Here's what I've learned…

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